Ohio-Based Pizza Franchise Partners with Beyond Meat for Launch of Plant-Based Beyond Chicken®
Introducing Plant-Based Beyond Chicken® at Romeo's Pizza Ohio Locations
MEDINA, Ohio – (July 8, 2021) – Romeo’s Pizza, the award-winning franchise with 50 operating locations has partnered with Beyond Meat to launch their newest better-for-you, plant-based Beyond Chicken® Tenders. The Beyond Chicken® Tenders will be Romeo’s debut plant-based menu item.
Who doesn’t love chicken tenders? Crispy on the outside and oh-so-juicy on the inside, they’re just plain fun to eat. Beyond Chicken® Tenders are an excellent source of protein with 14g per serving, have 40% less saturated fat and are made with no GMOs. Beyond Chicken® Tenders outperformed the leading plant-based chicken tenders across all categories, including appearance, flavor and texture. Additionally, Beyond Chicken® Tenders achieved taste-preference parity with animal-based chicken tenders.
“Consumer tastes are changing. With 57% of households buying plant-based items in 2020, adding a plant-based option to our menu was a no brainer. We are thrilled to partner with Beyond Meat to support the launch of their newest innovation – Beyond Chicken® Tenders – and continue supporting our brand values to positively impact our communities and environment.” said Mike Rao, Chief Strategy Officer for Romeo’s Pizza Franchise, LLC.
Romeo’s Menu Innovation Team was tasked with finding a plant-based menu item that appealed to most of our customer base. During our testing phase, Beyond Chicken® Tenders dominated the competition and fired up the palates of our Menu Innovation Team. Beyond Chicken® Tenders can be added to any Romeo’s Pizza as well as subs, salads or served as plant-based chicken tenders.
“Taking care of the environment is something that has always been important to us as an organization. Partnering with Beyond Meat to add our first plant-based menu item will allow us to continue living our core values as we offer more environmentally friendly and health conscious items moving forward.” stated Rao.
Romeo’s Pizza is recognized by Entrepreneur as a Top Food Franchise and by Pizza Today as one of the Top 100 Pizza Companies in the United States. The company plans to launch 60 franchise locations by the end of 2021, with the goal of reaching 250 total locations in the next five years.
For more information about Romeo’s Pizza, visit https://romeospizza.com/.
About Romeo’s Pizza
Founded in 2001 in Medina, Ohio, Romeo’s Pizza is an award-winning, food-first, pizza community. With 50 open locations and counting, the growing international franchise delivers handcrafted excellence through our local pizza champions.
Romeo’s Pizza delivers purpose-driven, handcrafted excellence through our team of local pizza champions. We believe pizza is always the answer. We deliver sweet smiles, one slice at a time. We will positively impact our communities and environment through our Pizza with a Purpose initiative. This initiative supports local, national and worldwide organizations that believe in making a positive impact on people and our planet.
Learn more about Romeo’s Pizza at https://romeospizza.com/.
To learn more about Romeo’s Pizza franchising opportunities, visit https://romeospizzafranchise.com/.
Director of Marketing
Romeo’s Pizza Franchise, LLC.